Homestead mailing list

[WILLIAM <billymegab AT yahoo.com>]

If $1.25 makes it uneconomical then it's time to get out of the egg business. 
 Somehow you need to find a way to provide a value-added product that people 
do want and are will to pay a premium. A friend of mine is making BBQ sauces 
among other things and seems to be thriving. 
  

Lynn Wigglesworth <lynnw AT chilitech.net> wrote:
  It's not a good area for premium prices. I just raised the price of my
free-range eggs to $1.50/dozen, and I lost most of my egg
customers. I have lots and lots and lots of unsold eggs...I'm feeding them
to the dogs. The message is clear: I can go back to $1.25/doz. or go out
of the egg business.

Lynn
----- Original Message ----- 
From: "Tim Oppenheim" 
To: 
Sent: Monday, June 26, 2006 10:58 PM
Subject: [Homestead] Selling was: Harpie visit


> Lynn,
>
> You are selling a premium product to a discerning clientele...so all
> you have to do is find the discerning clientele . : ) Even in the
> most rural places there is always somebody. Start with Doctors and
> Bankers .Call, ask for fax numbers ( if you don't like to call on
> people personally ) Make a flyer of your products and fax ( use eFax
> if you have to or Winfax and your modem) to your most likely targets.
> Charge a premium, explain the benefits, say your products will be
> available for inspection at their location ( or a neutral location,
> or a particular day at the farmers market ) Have a fax back order
> form or a not interested check box. Show up at the appointed space,
> look the part of the hippy, organic, super farmer. Have change or
> take checks. Make sure you enclose another order form or your card
> with all orders and keep going.
>
> Keeps expanding your target list. Always ask your customers if they
> know anyone that would be interested in the worlds best produce.
> Don't sell, educate your customers on the benefits of local organic
> produce. Repetition is key, keep faxing and getting the message out.
> You want the crowd to gather before you ever get there. Think and be
> premium always ( give no questions asked refunds, don't offer junk,
> never compete price wise with the grocery stores) Always remember
> that your greatest asset is your customer list. Start with one and
> keep building.
>
> I hope that helps
>
> Tim
>
>
>
> On Jun 26, 2006, at 8:45 PM, Lynn Wigglesworth wrote:
>
> > There are no urban centers anywhere near here. There is someone
> > running a
> > CSA (the 'shares' you mentioned), and she seems to be doing OK on a
> > fairly
> > small scale (8-10 customers). That's something I'm looking into, along
> > with some kind of farmer coop, selling to restaurants or even having a
> > year-round store selling all local foods.
> >
> > Lynn Wigglesworth
> > Peasant Farmer
> > Tioga County, PA
> > ----- Original Message -----
> > From: "WILLIAM" 
> > To: 
> > Sent: Monday, June 26, 2006 4:41 PM
> > Subject: Re: [Homestead] Harpie visit
> >
> >
> > Hi Lynn
> >
> > One way I've heard that works in selling organic food is to sell
> > shares
> > to people (usually city folk) for a regular stream of whatever you
> > produce. Are you close enough to an urban centre for that to work??
> >
> >
> >
> >
> >
> > Lynn Wigglesworth wrote:
> > Hi Bev (and all my old friends whom I haven't talked to in a long
> > time);
> > Your son went into the military, didn't he? How's he doing? And your
> > daughter moved in with some guy you didn't like? Did that work out?
> > I'm
> > glad that you and Ron are finally getting to take trips together.
> >
> > I NEED a business partner...a salesman (er, person...but I'd prefer
> > a man
> > :-)) with a head for business. I'm divorced now...my ex couldn't
> > stand the
> > fresh air and sunshine of country life any more so he moved back to
> > the
> > city and I divorced him. I'm trying (still) to make the farm into a
> > business. Now I depend on succeeding, or I'll have to go out and get a
> > REAL job (ack!). The beef business is doing well, but the market
> > garden
> > part isn't. I can grow wonderful heirloom vegetables, but can't
> > sell 'em.
> > We started a new Farmers' Market, but it's not up to speed yet with
> > attracting customers..and I need a lot of steady customers to make a
> > living farming.
> >
> > Lynn Wigglesworth
> > Peasant Farmer
> > Tioga County, PA
> >
> >
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> >
>
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>


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>From lynnw AT chilitech.net  Tue Jun 27 11:44:24 2006
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Subject: Re: [Homestead] Selling was: Harpie visit
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With the avian flu threat and price of eggs and all, I'm thinking that
chickens aren't worth it anymore.

It would be nice to add some 'value-added' products, and would use up any
leftover produce. But I'd need an inspected kitchen. Mine would never
pass; I'd have to practically rebuild my house to make it legal, and you
can't have any animals in the house, ever...that would let me out. I've
often thought of adding a commercial kitchen, but the expense would be far
more than I could ever make from it..

Lynn Wigglesworth
Cowbridge Farm



----- Original Message ----- 
From: "WILLIAM" <billymegab AT yahoo.com>
To: <homestead AT lists.ibiblio.org>
Sent: Tuesday, June 27, 2006 11:25 AM
Subject: Re: [Homestead] Selling was: Harpie visit


> If $1.25 makes it uneconomical then it's time to get out of the egg
business.  Somehow you need to find a way to provide a value-added product
that people do want and are will to pay a premium. A friend of mine is
making BBQ sauces among other things and seems to be thriving.