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  • From: Wesley Roe and Santa Barbara Permaculture Network <lakinroe@silcom.com>
  • To: permaculture@lists.ibiblio.org
  • Subject: [permaculture] Gunter Pauli The Blue Economy - Full Length Complete Talk /Permaculture Credit Unions's 10th Anniversary
  • Date: Sat, 15 May 2010 17:22:15 -0700

Gunter Pauli - The Blue Economy - Full Length Complete Talk - May 6 2010 This is Gunter Pauli's full length talk on The Blue Economy, presented May 6, 2010 in Santa Fe, NM. T. This talk was a part of the Permaculture Credit Unions's 10th Anniversary Celebration www.pcuonline.org .

The Blue Economy - Full Length Complete Talk - May 6 2010 http://vimeo.com/11765142

Gunter Pauli Author of the newly published book "The Blue Economy, 10 Years, 100 Innovations, 100 Million Jobs" Gunter Pauli challenges us to give up doomsday thinking...

Gunter Pauli suggests by emulating nature we can evolve from an economy based on scarcity to an economy based on abundance---the cascading, nutrient rich, Blue Economy. Founder of Zero Emissions Research Initiatives (ZERI) Global Network, Gunter Pauli pioneered the concept of waste being seen as a resource that with creative thinking, can be used to create multiple enterprises from singular ones, with benefits for the economy and the environment. Pauli is fond of saying that returns on investment from these kinds of business models far exceed those of companies like Microsoft.

The Blue Economy began as a project to find one hundred of the best nature-inspired technologies that could effect the economies of the world, while sustainably providing basic human needs. Starting with over 2000 peer review articles, Dr. Pauli found 340 innovations that could be bundled into systems that function the way ecosystems do, that were then reviewed by a team of scientists, corporate strategists, expert financiers, and public policy makers. For the 100 Innovations described, The Blue Economy estimates an employment potential of 100 million jobs. The plausibility of this estimate is enhanced by the fact that there are today more people employed in renewable energies than in the oil and gas industries combined.

Gunter Pauli, famous eco-entrepreneur and passionate proponent of green development worldwide, is the former president of Ecover biodegradable soap company who built Europeís first ecological factory. Pauli is the founder of Worldwatch Europe, and a member of the Club of Rome and directs the Zero Emissions Research Initiative (ZERI) at the United Nations University in Tokyo. He lectures regularly to business executives and governments, and is the author of 17 books in 21 languages.
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  • [permaculture] Gunter Pauli The Blue Economy - Full Length Complete Talk /Permaculture Credit Unions's 10th Anniversary, Wesley Roe and Santa Barbara Permaculture Network, 05/15/2010

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