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market-farming - [Market-farming] Re:Food quality

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Subject: Market Farming

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  • From: "jay gee" <JayGee AT jghelp.com>
  • To: "Multiple List Recipients" <Market-Farming AT lists.ibiblio.org>
  • Cc:
  • Subject: [Market-farming] Re:Food quality
  • Date: Wed, 31 Mar 2004 14:41:29 -0800 (PST)

This was intended as a public post

Pat Meadows wrote:

> >If local NJ peaches can't hold their own against California
> >peaches, either the product or the marketing of the product
> >is deficient. A good local product has a much better story
> >to tell than an import when it is handled correctly.
> >
>
> Maybe the prospective customers are brainwashed by so many
> years of being bombarded by advertising (mainly TV). Maybe
> their taste is corrupted by consuming so much fast food and
> so many terribly heavily sweetened foods.
>
<SNIP>

Maybe frogs wouldn't bump their butts when
they jump if they had wings.

Small farmers who ignore the facts of the market place
and don't realize that big agriculture legally conspires
against them will always have a rough go of it.

The only way to fight back when you are small is to carve
out a niche for yourself, then build on it.

Without a brand, there is no niche. There may be a stall
at the local farmers market, but no niche.

Think about it and stop blaming the rest of the world
for your problems.


jay gee
not a farmer -- but interested in farming



Free marketing aids for farmers at:
http://jghelp.com/farming








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