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  • From: HackettShark AT aol.com
  • To: market-farming AT lists.ibiblio.org
  • Subject: Re: [Market-farming] Selling Quarters
  • Date: Fri, 3 Jan 2003 17:54:06 EST

In a message dated 1/3/03 1:21:44 PM Central Standard Time, dave AT lilligren.com writes:


quarter of beef is not as much as they
might think.


Just a thought, there is a local company that got started a few years ago packaging a gift box of meats with either steaks, or and assortment of different cuts in different size of boxes.  Did some of their early marketing at farmers markets and set up sample locations at these markets.  They started buying their meats to today they have their own packing houses federally inspected.  Just a bit of trivia,,,, they sold 1.4 million the week before Christmas.  With the right marketing plans anything that can be conceived can be achieved.

One thing they didn't expect the customer to buy more than they really could use in a short period of time.  They use a lot of different methods of advertising and a lot of telemarketing to get the message out to the public.

That 1.4 Million was one week's sales.

Phil


  • Re: [Market-farming] Selling Quarters, HackettShark, 01/03/2003

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