permaculture

[EWerb@aol.com]

                 CALL FOR CASE STUDIES

Request:
To obtain case studies to be presented at the Future 500's
annual conference, Industrial Ecology IV: Profit in
Sustainability (Apr 29-May 2), and featured in an upcoming
manual and considered for a book project.

Subject:
Companies that have discovered "The Profit In
Sustainability - The Sustainability of Profit," the theme of
this year's conference and manual.

Background:
Global Futures Foundation was founded in 1988 to resolve
conflicts and forge partnerships between business and
environmental interests.  We work closely with prominent
corporations such as Coors, Hewlett-Packard, Mitsubishi
Electric, Nike, and many others, to forge partnerships with
environmental and governmental organizations ranging from
Greenpeace, Sierra Club, and Rainforest Action Network,
to EPA and state regulators.

One of our primary projects is an international business
network called The Future 500.  The Future 500 develops
measurement, management, and policy tools that generate
profits from sustainable business practices.  The network
 hosts the annual "Industrial Ecology" conference series.

The theme at this year's Industrial Ecology IV conference is
The Profit in Sustainability - The Sustainability of Profit.
During the event, a roundtable will feature case studies
presented by companies and organizations that have
generated sustainable profits.  These will be included in our
upcoming industrial ecology manual and considered for a
book we are preparing for a major publisher.

To be included, we request the following:

**  Background materials on the company and one or
more innovations that have demonstrated how implementing
sustainability programs is profitable or how being profitable
is being sustainable.

**  A Case Study to include in our Industrial Ecology
manual (Word limit: 500-2500; please choose a length that
is appropriate for the story).  A review draft MUST be
completed by April 1 and AVAILABLE FOR
PRESENTATION at the IE IV conference.

We are especially interested in process:  How did the
innovation come about?  What measurement or incentive
systems were used?  What management principles helped or
hindered its development? What company policies helped or
hindered the innovation's development and implementation? 
What were the bottom line impacts - savings as well as new
business opportunities? What were the environmental and
social impacts; How were they measured?  Name some of
the people responsible and innovation champions.

**  A representative to interview for comments that will be
considered for inclusion in a book on corporate
sustainability by Tachi Kiuchi.

** A company representative to participate at Industrial
Ecology IV, our conference to be held April 29 to May 2
near San Jose, California.  For more information, please see
our web page at: http://www.globalff.org.

Notes:
Membership in Future 500 is not required for inclusion in
the case study project, but always welcomed.  Full members
of the Future 500 can have a free case study prepared by
our staff as a membership benefit.

The more specific you can be about dollars saved, value
created, and environmental and social impacts, the more
likely we will be able to make full use of your materials. 
But please do not feel burdened to provide more material
than your constraints allow.  We are grateful for your
participation.

Thank you very much.  We congratulate you on your
achievements towards sustainability, and look forward to
featuring them in our publications and conference.  Please
feel forward this request to any other interested parties.

If you have questions or need more information, please
contact Millie Chu at millie_chu@globalff.org.

**********************************************
Following please find a form intended to guide the writing
of your case study:

Case:

Category:
Management;
Measurement/Indicators/Incentives;
Policy/Law/Regulation;
Technology;
Other

Description:
How did the innovation start?
Was a need identified? if so, by whom? How was it
measured?
Was there a project champion?
Was there immediate executive approval? If not, how
did you get it?
Was it implemented by internal or external personnel?
If internal, on employees' own time or within their
job capacities?
How did you overcome internal resistance to
implementation?

Key success factors?
Pitfalls to watch out for?

Do you feel that this innovation can be duplicated for other
business units within your company or at another company?

Economic Impacts:  (Specific savings and value creation
whenever possible)
Please explain how you arrived at these numbers, what you
used for your baseline if answer is given in terms of savings.

Environmental Impacts:

Social Impacts:



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              Global Futures Foundation
                      801 Crocker Road
                   Sacramento, CA  95864
    (916) 486-5999 voice    (916) 486-5990 fax

                 http://www.globalff.org
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