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  • From: "saundrakaerubel.com" <saundrakae AT saundrakaerubel.com>
  • To: internetworkers AT franklin.oit.unc.edu
  • Subject: Who'se surfin the Internet at your house? (article)
  • Date: Mon, 12 Mar 2001 09:47:18 -0500

Hello :-)

More than half of all adults who surf the Internet today
are women, and women control the purse strings for 80
percent of household spending. It's a combination that
would seem to make Web sites catering to women an ideal
place for advertisers to pick up new customers and promote
their brands. But the women's Web has turned out to be
more a marketer's ideal than a viable business.
http://www.siliconvalley.com/docs/news/svtop/womweb031101.htm


Goodbye :-)

Saundra


  • Who'se surfin the Internet at your house? (article), saundrakaerubel.com, 03/12/2001

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