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market-farming - Re: [Market-farming] quality produce in California?

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  • From: Home Grown Kansas! <hgkansas AT sbcglobal.net>
  • To: Market Farming <market-farming AT lists.ibiblio.org>
  • Subject: Re: [Market-farming] quality produce in California?
  • Date: Wed, 19 Sep 2007 17:45:32 -0700 (PDT)

I can certainly agree with you on that.
elzie
wichita, ks

Bill Shoemaker <wshoemak AT inil.com> wrote:
> > > Your nit picking Bill.  You implied in your original statement that all shipped foods items where sub par or should be avoided.  That simply is not true.  Nor am I talking about supermarkets. elzie wichita, ks  > >
I don't think so Elzie. I think I'm talking about the general state of produce found by the average consumer. I'm talking about the standards used by the industry. Remember, the worlds largest produce retailer is Wal-Mart. You may not be talking about supermarkets, but they are by far the primary source of produce for Americans. I didn't say all shipping, and certainly didn't mean to imply it. Just the vast majority of it. I think exceptions are wonderful. I just wish more Americans could have good quality produce available to them most of the time. I think the produce industry could do better and we would be much healthier, happier people if it did. And I don't think people should avoid produce if it's shipped. I think shippers should put better product into the market and retailers should source better product for their markets.
Bill

William H. Shoemaker
Sr Research Specialist, Food Crops
St Charles Horticulture Research Center
University of Illinois, Urbana-Champaign

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