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market-farming - Re: Market signage

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Subject: Market Farming

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  • From: "jay gee" <jgj23 AT mindspring.com>
  • To: "Market Farming" <market-farming AT franklin.oit.unc.edu>
  • Subject: Re: Market signage
  • Date: Fri, 30 Aug 2002 17:45:54 +0000


Rick Williams wrote:

> I know some marketers use a slate or erasable boards and list all the
> products in one place, but I tend to think that it might be better to keep
> the prices and descriptions right next to the product. I know that I
> personally prefer that when looking at a vendor's products.
>
> Anyone have some suggestions on what works best from a marketing point of
> view? Especially something that clamps on to existing containers?

Accurate pricing information at the point of display works best
according to retail marketing studies.

If you can afford them, professionally prepared signs work best.
Those with time on their hands over winter can make fruit or
vegetable cutouts in double or triple (maybe larger depending on
the size of the item) from waterproof 1/4" masonite and paint
them to resemble the real things. Fun art project and useful
too.

Have you considered small welding clamps or some such?


Jay Gee
not a farmer -- but interested in farming







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