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Subject: Market Farming
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- From: "The Garden Path" <gardenpath AT primus.ca>
- To: <singingpigfarm AT earthlink.net>, "'Market Farming'" <market-farming AT lists.ibiblio.org>
- Cc:
- Subject: RE: [Market-farming] discussing business
- Date: Fri, 4 Feb 2005 13:12:32 -0500
Hi Steven I know you mentioned before that your main
product is a lettuce mix. I am interested in your harvesting and
washing techniques. Do you mind sharing those? Neil Davidson -----Original
Message----- John Hendrickson: I think you are right on
target and I am glad you asked for the information. I have no problem
discussing my gross sales (average $150K/year,last 3 years). I won't discuss
net. Singing Pig Farm, Inc. is a privately held corporation and that
information is proprietary. I won't go into a deal for less than 50% gross
profit margin, in other words, if I run the numbers and I can't double my
money I put my resources somewhere else. Gross sales is indeed a
good place to start a discussion about the business of farming. Many farmers do
not know what gross profit margin is or how to figure it but they do know how
to count the money at the end of the day. Hopefull the comments that your posts
bring out will open some struggling farmers eyes to basic business concepts
that can help them succeed. This kind of discussion and information is very
useful and therre will always be naysayers who will jump in and say yeah, but
its not perefect therefore it's not relevant. Production issues are
rarely the reason for business failure. The most common cause of business
failure is lack of business knowledge. I have many friends who are business
owners and as I try to grow and take my business to the next level I go and
talk to my buddies who are already there. They are always willing to share
their insights and perspective which helps to map out the course I need to take
to get to where they are now. Hopefully, we can help our online buddies with
this list . Your email addres is "wisc.edu". What is your position
out in the real world? Steven Rogers EarthLink Revolves Around
You. |
-
[Market-farming] discussing business,
Steven Rogers, 02/03/2005
- RE: [Market-farming] discussing business, The Garden Path, 02/04/2005
- <Possible follow-up(s)>
- Re: [Market-farming] discussing business, JOHN A HENDRICKSON, 02/03/2005
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