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  • From: Hamptongar@aol.com
  • To: gwl-g@lists.ibiblio.org
  • Subject: [gwl-g] Bad News Gardens is back
  • Date: Sat, 28 Jan 2006 20:44:19 EST

I thought we'd gotten rid of the likes of the Michigan Bulb Company years ago...but it looks like it may have been reincarnated as Gardeners' Choice.
 
I was looking at an advertising insert in the New York Times and there's this advert for "An Everblooming Hedge Packed With Thousands of Flowers!" referred to as Siberian Lavender. The ad goes on to say "...Plus the delicate scent of lavender perfume...."  Ever heard of it?  Neither had I so I Googled the name and the first hit was a 2002 notice from an Illinois extension agent about the bogus claims.  The plant is actually Perovskia atripicifolia   which is mispelled in the 2002 ad and agian in the 2006 ad as perovskia atripliafolia. Looks like a simple cut and paste job.  Their online ad at http://www.gardenerschoice.net/index.asp?PageAction=VIEWPROD&ProdID=98 describes the plant quite differently and even says it's also known as Russian Sage with an " uplifting sage-like fragrance".  Quiet a different story, yes?
 
Please, tell your readers the truth.  Bad, even false advertising like this hurts all of us in the gardening world.  If you know how to contact the executives at the parent company of Gardeners' Choice please do so and let us know who they are.  Unfortunatly I think I know or remember the history. 
 
 
Andrew Messinger
The Hampton Gardener
The Hampton Gardener is a Registered Trade Mark
(Published every Thursday in the Southampton Press)







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