[NAFEX] Electronic Pomonas

Anton Callaway marillen at earthlink.net
Wed Feb 13 09:13:51 EST 2008


Martha brings up a good point about the impact of color.

I remember visiting Weeks Roses a few years ago and they said when they started printing a color catalog it made a much bigger difference than they had expected in terms of increased sales.

Best,

Anton 

-----Original Message-----
>From: "Martha L. Davis" <martha_davis at earthlink.net>
>Sent: Feb 12, 2008 8:41 PM
>To: Jwlehman at aol.com, nafex at lists.ibiblio.org
>Cc: natelson at pipeline.com, lostman_amiga at yahoo.com, martha_davis at highstream.net
>Subject: Re: [NAFEX] Electronic Pomonas
>
> Hi All,
>
>I think The comment I saw about being careful about changing the character of the organization requires some careful thought.  I have tended not to read much of what Dr. Parmar writes because much of it seems so irrelevant to me or there is not enough info to tell whether it is relevant or not.  Do we need to try and stay within certain climatic limits and if so what are they?  I read and enjoy the California rare fruit grower magazine partly because some of it is useful and the other part seems like fruit tourism.  However some of that is due to the color photos that Pomona doesn't have.
>
>Martha
>
>-----Original Message-----
>>From: Jwlehman at aol.com
>>Sent: Feb 12, 2008 3:16 PM
>>To: nafex at lists.ibiblio.org
>>Cc: natelson at pipeline.com, lostman_amiga at yahoo.com, martha_davis at highstream.net
>>Subject: Electronic Pomonas
>>
>>Hi Barry,
>>
>>Five minutes after I sent this you e/m came. 
>>
>>Here is want Nate, Martha, Robert I & started discussing. We should bring you 
>>into the conversation also.
>>
>>Nate wrote and I insereted in blue. 
>>
>>>  Of the other suggestions, I think we do need to have an online version for 
>>> people abroad who want to join but think the subscription price per year is 
>>> too high.  I would be easy to put Pomona into pdf, and mail it to the Mulla 
>>> Omar, for example, who has paid a 5 or 10$ a year subscription.  The problem 
>>> would be how to prevent the Mulla from then sending it to all the people in 
>>> his village for free, or back to the United States or Canada at a cut rate to 
>>> people who want it here.  Essentially, that is what is done in China with CDs. 
>>> I share the same concern. How long would it be before we found out if such 
>>> were going on? We could try it and if that became a problem simply cancel that 
>>> member's membership (then another might take his place) or even the program 
>>> of electronic Pomona's. But I believe Jackie can create PDF's just by the 
>>> push of the button. How about just sending it on a disk? Still an unscrupulous 
>>> character could also copy it electronically and e/m out. 
>>
>>I'd have no problem giving it a try and make it known the program is subject 
>>to cancellation with maybe six months notice. Having more members especially 
>>foreign members might increase the number of articles. But I really doubt that 
>>as most would be afraid of their authoring abilities in English. 
>>
>>Jerry
>>
>> 
>>
>>
>>**************
>>The year's hottest artists on the red carpet at the Grammy 
>>Awards. Go to AOL Music.
>>      
>>(http://music.aol.com/grammys?NCID=aolcmp00300000002565)
>
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