[Market-farming] Broccoli leaves -- new crop
mf at austinfarm.org
Sun Jul 22 12:23:18 EDT 2007
On Sun, Jul 22, 2007 at 09:06:33AM -0400, Karen Sutherland & Roots Farm wrote:
> As we clean our harvested broccoli heads and side shoots for market, we
> remove a lot of younger broccoli leaves. This year we started selling
> them at $3 for a 12 oz bag. Everyone who has tried them has come back
Intriguing! Thanks for the idea!
What is done with them? Steamed like cooked broccoli? Raw as a salad
ingredient? Both? Other?
We have traditionally sold broccoli heads and shoots in 1lb bags for
$2. Last year, I decided that that wasn't profitable and cut back to
8/10 lb in spite of perceived pressure from cheap grocery store
broccoli. This year, I just quit picking it because it was very low
profit compared to other things I could put my labor in. Due to
requests, I started picking it again and charging $3 per 8/10lb bag.
And, it has sold very well. That seems profitable so I'm planning a
late summer - fall crop. The cool wet summer here in central Texas
has kept broccoli going far later in the season than "normal".
Willie, ONWARD! Through the fog!
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