[Market-farming] Market Sales

Lynn Wigglesworth lynnw1366 at hotmail.com
Wed Sep 20 10:05:41 EDT 2006


We've noticed that at our market, too. We were down to 3 vendors last week
(very dark and threatening rain, which never actually came). My beef
sales, on the other hand, pick up dramatically in the fall. As soon as it
starts getting cool, people here start thinking about roasts and stews,
and stocking up the freezer. A little advertising really helps that, too.

Lynn Wigglesworth
Peasant Farmer
Tioga County, PA
----- Original Message ----- 
From: "Wiediger, Alison" <alison.wiediger at hart.kyschools.us>
To: "Market Farming" <market-farming at lists.ibiblio.org>
Sent: Wednesday, September 20, 2006 8:20 AM
Subject: Re: [Market-farming] Market Sales


> We notice that market traffic drops about the time school starts - 2nd
> week of August here.  Vendors also have production drop the first of
> September - which exacerbates the problem.  I wish we had an answer, but
> in over 12 years of marketing at Farmers' Markets, it doesn't seem to
> change.  I will have to say that our personal email ordering system
> allows us to move most of what we have and brings SOME extra traffic to
> the market, but not a lot. Mesclun is a big draw for us and the quality
> really starts getting better at this time of year with the summer heat
> past.
>
> Even TV advertisement doesn't seem to reverse the trend.  I think folks
> are so busy with school and extra curricular activities that once school
> starts, they just don't make the time to come to the market.
>
> Alison Wiediger, Au Naturel Farm
>
>
>
> Does anyone else have a problem with market sales this time of year? We
> have noticed that our sales slump every year around this time.
>
> Carla
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