JayGee at jghelp.com
Fri Feb 11 18:39:33 EST 2005
There is no conflict between being honest and
being successful. In fact, they work hand in hand.
Madison Avenue is not about deception, it is
about successfully communicating ideas in
ways that people understand them and are
then willing to act.
The most dishonest marketers I am presently
aware of are tobacco firms, distillers, drug
companies and credit card firms.
All sell addictive products with no apparent
regard for the consequences of their actions.
To my knowledge, with the exception of a
couple of banks, none have offices on
Have a great weekend everyone.
On Fri, 11 Feb 2005 08:36:33 -0600, Willie McKemie wrote:
> On Fri, Feb 11, 2005 at 08:58:58AM -0500, Pat Meadows wrote:
> > If you want to *become* Madison Avenue, then adopt their
> > tactics. If you don't want to become Madison Avenue, make
> > your living (sell your produce in this case) in some other
> > manner. If a tactic is deceptive, for example, you cannot
> > use that tactic without becoming a deceiver.
> Bravo, Pat!
> That's a quandary most of us face; we are torn between being
> successful and being honest non-deceivers. It seems most of us MUST
> chose a grey area between being completely honest and being maximally
> I am tempted here to launch into the question of whether organic
> growers are "deceivers". I resist that temptation.
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