[Market-farming] Re: Flower pricing

wiediger at msn.com wiediger at msn.com
Thu Jul 8 20:54:03 EDT 2004


No sales tax?  We have to have calculators, and pennies, because of sales tax on all non-food items, and our bouquets are taxable.

Paul and Alison Wiediger
Au Naturel Farm
http://aunaturelfarm.homestead.com
  ----- Original Message ----- 
  From: Sue Oberle 
  To: 'Jay Gee' ; 'Market Farming' 
  Sent: Thursday, July 08, 2004 6:08 PM
  Subject: RE: [Market-farming] Re: Flower pricing


  Interesting & I don't doubt it, but pricing at .25 points (.25, .50.
  .75, etc) saves us tons of time during a busy market.
  Not only can you do the math quickly in your head, but I don't have to
  deal w/ any change except quarters.

  Sue in Colorado


  I may have mentioned this before, but round number
  pricing is generally perceived by consumers as higher than
  pricing with cents.   Prices ending in 5 or 0 are perceived
  as higher than those ending in 7 or 9.

  Instead of pricing at $ 7.50, try $ 7.33 or $ 7.66 and see
  how consumers in your market respond.


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