[Market-farming] Patterns in direct market sales of meat

Rick Williams mrfarm at frontiernet.net
Wed Jan 1 23:22:14 EST 2003


Here is a question for those of you who are direct marketers of beef or
other meats.

Have you noticed any patterns of months that are always low in sales or high
in sales?

We have just under two years worth of data and find that March and April
seem to be the slowest. The best are as you might expect during
October/November/December. Is this pretty much the pattern others have seen
as well? Anyone figured out any strategies to improve sales during the slow
times?

One advantage of having higher overall sales throughout the year is the
ability to keep the inventory more current. Our biggest "problem" still has
been difficulty selling steaks compared to roasts and ground beef.

Thanks for any input.

Sincerely,

Rick Williams
Misty Ridge Farm
Direct marketed dairy beef and produce
(also dairy heifers and beef stockers)
Viroqua, WI





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