market/farm stand

Ed Clifford hmdrawrod at
Tue Apr 16 11:32:02 EDT 2002

One of the first things you should do is a market survey. for a farm stand
it can be as simple as sitting in a chair/car and literally counting cars.
Do this on your road and adjoining routes. Concentrate roadside signs there.
You might also make notes as to where cars are from, (states), are they
coming to or from work, possible tradesmen going back and forth between
   People going on long trips are rarely going to load up on produce, they
are staying in motels, usually with no cooking facilities, but they are
going home. That's where the plates come in, a days drive...they may p/u for
the trip home. Where we are, a 1/4 mile up hill from a state highway, that's
a main route to Cooperstown, NY. Most of the people on this rout are from NY
and Montreal, Can., they are prime candidates. Tradesmen are prime
candidates for value added, salads, jellies, etc. Also they'll pick-up
something that looks good from road, i.e.. large display of corn, Ripe
tomatoes displayed in baskets.
----- Original Message -----
From: "Hook Family" <guldann at>
To: "Market Farming" <market-farming at>
Sent: Tuesday, April 16, 2002 8:35 AM
Subject: [market-farming] market/farm stand

> > Subject: Re: Market fee location
> > From: MMQuiteCon at
> > Date: Mon, 15 Apr 2002 14:09:10 EDT
> > X-Message-Number: 6
> >
> > If you are only 1 1/2 miles from a busy shopping location, why not have
> > farm stand?
> > Shoppers love to go directly to the site. Your $50 a day cost could be
> > absorbed in additional insurance.
> > my 4 cents.
> > mary mary
> Our road is perpendicular to the busy road the shopping center is on.  Its
> road very few peope "need" to be on.  Hence the reason for no stand in the
> past.  But there is some traffic due to a train station at bottom of
> However they go by very early and about 5-7pm.  I have given thought to
> trying to "catch" them as they drive by in the evening.
> Do any of you with farm stands find that you have after work people stop?
> What % men and women.  I really don't know the % of men and women are
> the train, maybe I should sit and watch the cars go by :).  I have loosely
> counted 50-80 ish cars maybe more.
> Thanks  Beth
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