[permaculture] Food giant, local peak hedghog

akiva w kevinakiva at yahoo.com
Fri Sep 1 10:28:34 EDT 2006


if you missed reading the whole article, please check
the last 2 paragraphs below:


Food giant bows to hedgehog

LONDON, England (Reuters) -- Hedgehogs have finally
humbled 
burger giant McDonald's after years of campaigning,
forcing 
the company to redesign its killer McFlurry ice-cream 
containers.

But from September 1, the wide-mouthed opening in the
lid 
of the McFlurry containers will be reduced in size,
making 
them too small for the sugar-loving animals to get
their 
heads into.

"This is excellent, it is long overdue news," said Fay

Vass, chief executive of the British Hedgehog
Preservation 
Society. "We have been in touch with McDonald's about
this 
problem for over five years and are delighted that
they 
have at last solved the problem."

(snip)

In a related statement, McDonald's announced a new
locally produced eco-menu choice for the British
market, the McHedgie sandwich, as a proactive measure
to deal with future oil shortages.

Said McDonald's corporate tripster Fatman Gorgealot,
"Not only is this a tasty meal, but the McHedgie comes
with sustainably harvested spines to be used as
toothpicks at meal's end."
McDonald's stock rose 12% for the day."

-akiva
jeruslem



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