[permaculture] Fundraising

Marsha Hanzi mhanzi at yahoo.com
Tue Oct 3 02:07:01 EDT 2006


Thank you for a wonderful text!  As our work has grown
exponentially, we are always faced with the question
of where to look for the funds to keep the polyculture
project going. Government sources are considerble but
also a considerable headache as they often promise and
then not deliver! 

Have forwarded this to our coordinator.

Marsha
www.permacultura-bahia.org.br
www.marsha.com.br

--- permaculture-request at lists.ibiblio.org wrote:

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> Today's Topics:
> 
>    1. 'Fun'draising Toolkit - A template [which is
> somehow
>       strangely obvious] (Keith Johnson)
>    2. Relocaliztion Handbook (Keith Johnson)
> 
> 
>
----------------------------------------------------------------------
> 
> Message: 1
> Date: Sat, 30 Sep 2006 13:49:58 -0400
> From: Keith Johnson <keithdj at mindspring.com>
> Subject: [permaculture] 'Fun'draising Toolkit - A
> template [which is
> 	somehow	strangely obvious]
> To: BPG
> <bloomingtonpermacultureguild at lists.riseup.net>,
> Rhonda Baird
> 	<river_bird_1 at yahoo.com>,	Shodo Spring
> <shodo.spring at gmail.com>
> Cc: Permaculture ibiblio
> <permaculture at lists.ibiblio.org>,
> 	openpermaculture
> <permaculture at openpermaculture.org>
> Message-ID: <451EAE46.8090007 at mindspring.com>
> Content-Type: text/plain; charset="iso-8859-1"
> 
> Gee, I wish someone had handed me a set of tools
> like this to work with 
> when I was younger. Feel free to bend and shape your
> own requirements.
> Keith
> 
> 
> Introduction
> 
>     Fundraising can be daunting for those who are
> not used to it.
>     However, it is crucial to the development of any
> non-profit
>     organization, including Post Carbon Institute
> and the Local Groups
>     within the Relocalization Network. For this
> reason,
>     we want to make sure that all Local Post Carbon
> Groups are set up
>     for success!
> 
>     The Fundraising Toolkit for Local Post Carbon
> Groups contains
>     advice, templates and examples based on
> successful
>     fundraising techniques. This package is designed
> to help your Group
>     set up fundraising systems which will allow you
> to
>     tap into the resources required to make your
> vision a reality.
> 
> *The Basics: If You Need Money [or just an Income] ,
> You Have To Ask For It*
> 
>     *The number one impetus for people who have
> contributed to
>     non-profit organizations
>     [or to your personal well-being] is that they
> are asked!*
> 
>     Create a fundraising plan
> 
>         The more proactive, organized and prepared
> you are, the more
>         opportunity you will have to successfully
>         engage potential donors. Every plan is
> different but you may
>         want to start by:
> 
>             . Defining what you want to achieve and
> by when. Work
>             backwards from these goals
>             . Establishing how much money you need
> to achieve your goals
>             . Developing Wish Lists of items that
> your Group needs
>             . Creating a basic fundraising proposal
> that you can tailor
>             for different potential funders
> 
>     Do Not Fear Rejection
> 
>         We have been raised to be anxious about
> money, so it is natural
>         that many of us get anxious about
> fundraising. The fact of
>         the matter is that some people will say no
> when you approach
>         them for money. You can assume that for
> every three to ten
>         people you ask, only one person will
> actually donate...and that
>         is a generous estimate. There is no way of
> getting around
>         rejection in the fundraising arena. The only
> way to deal with
>         rejection is to:
> 
>             . Have high hopes and low expectations
>             . Maintain an unwavering belief in your
> cause. Keep the faith!
>             . Stay close to your purpose. Do not
> switch gears as a last
>             ditch effort to keep the potential donor
> interested.
>             . Gracefully accept rejection when you
> encounter it.
> 
>     Build Relationships With Donors
> 
>         This is the essence of fundraising: it is an
> exchange between
>         people who care about a cause and want to
> address it. Your
>         group is doing work that other people could
> not do alone and
>         donors are, in a sense, compensating you to
> do that work.
>         Foster those relationships and turn donors
> into lifetime friends
>         of your Local Post Carbon Group. This
> important aspect of
>         fundraising is touched upon in more detail
> later in this package.
> 
>     Funding sources
> 
>         There are several ways for an organization
> to generate funding.
>         This includes securing money through:
> 
>             . An Earned Income
>             . The Public Sector
>             . The Private Sector
> 
>     Earned Income
> 
>         Some organizations secure some of their
> funding through earned
>         income, such as the sale of books, buttons,
> t-shirts or other
>         related items. This can help organizations
> increase their
>         financial stability and reduce their
> reliance on grants and
>         individual
>         donations.
> 
>         However, please be aware that for non-profit
> organizations,
>         earned income can only constitute a small
> percentage of total
>         income. Please consult your federal tax laws
> for more detailed
>         information.
> 
>         Accounting for your current sources of
> earned income will help
>         you to understand what type of funding you
> will need to
>         pursue in order to close the gap between
> what you have and what
>         you need. This is an important step in
> preparing a
>         funding proposal to present to potential
> donors in the public
>         and private sectors.
> 
>     Public Sector
> 
>         Funding under this category comes from the
> government. You will
>         most likely be asking for funding from local
> and, 
=== message truncated ===


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