[Market-farming] How do you determine market/wholesale price

John Hendrickson jhendric at wisc.edu
Tue Mar 31 13:57:54 EDT 2009


This would be an excellent service.  Rodale/NewFarm had just such a 
system a few years ago that collected prices from various farmers 
markets around the country.  The system fell apart, however, and my 
understanding is that growers did not have the wherewithall (i.e. time) 
to follow through on the reporting.  What we need are market managers or 
students or some other third party to do the reporting.  If anyone has 
ideas about how to get this done, I'd be curious to hear suggestions.

-John

John Paul Endicott wrote:
>
>     Thanks for all the great info on market prices!   I'm working on
>     our farm's pricing as well as costs per unit.   Would a national
>     and/or regional online pricing survey/list be of help to people. 
>     I imagine a simple website where farmers can log on and input the
>     prices they are charging for different produce- there would be a
>     checklist for different variables like growing conditions, farmers
>     market, wholesale, heirloom, etc...   the numbers could be
>     compiled and accessible via regional maps/forums.  Would small
>     farms benefit from such a resource?
>
>
> Thanks again!  Happy spring!
>
>
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-- 
John Hendrickson
Center for Integrated Agricultural Systems
University of Wisconsin-Madison
1535 Observatory Drive
Madison, WI 53706
608-265-3704
www.cias.wisc.edu



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