[Market-farming] Undercutting prices
Lucy Goodman
goodows at infinet.com
Thu Sep 23 07:50:51 EDT 2004
One way to stop undercutting by hobby growers
is to get your market board/manager to raise
the vendor fees. If there is a $15 a space
per market charge than you will see those 25¢
a pound tomatoes go for more because at those
prices the undercutters won't be making any
money, it will all go towards paying off the
daily fee.
A person seriously doing market farming for a
living should easily be able to absorb $15 to
$20 a market (not to mention it is tax
deductible) And a hobby grower will either
raise prices or quit.
so get you markets to raise the fees and most
your undercutting should stop.
more money means you market will be able to
buy advertising or pay a market manager or
some other positive thing that will bring in
more customers to your market. A win win
situation-fewer/No people undercutting and
more customers buying
Lucy Goodman
Boulder Belt Organics
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